Vidal Sassoon Legend

legend

60 years Anniversary of Vidal Sassoon. We has created a campaign called Legend “定义我颠覆” in china. Use a celebrity “Zhou Xun” styled 60s, 70s, 80s, 90s and 2000s hair styles created a Key Visual and Promo video.


Online Engagement
The Participant (beauty junkies) can use their photo match with different years of style frame for online engagement in Weibo.

Case Demo

HSBC – United By Diversity